Hi. Hello. How are ya?

I'M ANA!

I’m a data analyst, storyteller, and technical writer based in Cardiff, Wales.

Featured projects

E-commerce Sales Analysis

TechHive is a global electronics company serving customers across 8 countries and 4 major regions. This analysis explores comprehensive data from 294K+ transactions to identify trends, customer behaviors, and growth opportunities for the company.

SQL, Python, Data Visualization
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Customer Funnel Analysis

Greenleaf Market is a mid-sized online plants and outdoor decor retailer. This in-depth funnel analysis uncovers key drop-offs in the customer journey and models how improving conversions could increase annual revenue by $300k.

Python, Plotly, Customer Journey
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